Weet-Bix™ is Australia's No.1 Breakfast Cereal

Weet-Bix™ is Australia’s favourite breakfast cereal. With a delicious malty flavour and the goodness and energy of wholegrain wheat, it's a healthy way to kick-start your day.

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How do you do yours? With wholegrains and trusted nutrition, Weet-Bix™ has been a part of family tables and active lifestyles for generations. It’s not just about breakfast, it’s about being ready to take on the day.
Weet-Bix™ Original

Weet-Bix™ Original

Weet-Bix is packed full of 97% wholegrain goodness, and provides you with a good source of iron and B vitamins 1, 2 and 3 to help release the energy you need to kickstart your day, as part of a balanced diet. Providing a natural source of fibre, Weet-Bix is also low in fat and sugar and contains 6 essential vitamins and minerals.

Getting Social

Your new go-to high protein brekkie is just a few swipes away… Find the recipe for our High Protein Peanut Butter Overnight Weet-Bix and more delicious flavours at the link in our bio. #HowDoYouDoYours
This should just about get us through Week 1 of the school holidays...⁠ ⁠ Tag someone who needs this pantry⁠ ⁠ #HowManyDoYouDo
Congrats @ellyseperry on your 7th ICC Women’s T20 World Cup title and 9th ICC World Cup trophy overall. We’re proud to call the most decorated player in ICC history a Weet-Bix Kid! #HowManyDoYouDo
Our instant send-offs 😬 tag a mate who’s getting a red card 🟥 #HowDoYouDoYours
LAST CHANCE! With 20% off some of our fave merch items and a FREE gift with every purchase, there’s never been a better time to manifest your inner Weet-Bix Kid. Score 20% off our recent Icons collection and more, and choose between a FREE pair of cosy socks or winter slippers, or a dog bandana with every purchase. Offer available until 30th June or while stocks last. Click on our link in bio to shop now.
When the coach sends you up to the team office and @maryfowlerrr appears 👀   On Monday, Maz dropped into surprise the U13 girls at @sdraidersfc for a morning of training and a well-earned Weet-Bix brekkie. Fuelling the next generation of football stars? We’ll raise a bowl to that.   #AussieKidsAreWeetBixKids
Surprise! When @maryfowlerrr crashes your morning training, you know it’s going to be a good day. Epic skills on the pitch with the @sdraidersfc crew, followed by a Weet-Bix breakfast of champions. Fuelling the next generation of football stars, one bowl at a time! 🥣 #AussieKidsAreWeetBixKids
Don’t let the cooler weather keep the kids indoors! The AO Holiday Programs presented by Weet-Bix are running at local clubs across Aus – the perfect opportunity for kids aged 5-15 to build confidence, learn new tennis skills, and have fun off the screens. Spots fill up fast, so fuel up the little champions and book today. Find a program near you through the link in our bio. #AussieKidsAreWeetBixKids
Weet-Bix Kids assemble – our biggest EOFY offer just dropped! ⁠ ⁠ Score 20% off selected merch AND snag a free gift with every single order. Choose from our classic socks (kid or adult sizes available), cosy slippers or a bandana for the doggo.⁠ ⁠ Sale live until 30th June – get in quick!⁠ ⁠ *Promotion available while stocks last or until 30th June. T&Cs apply.
Hold my personalised Weet-Bix bowl while I change my personality to revolve around football for the next month. ⁠ ⁠ Grab your Weet-Bix wearable blanket and slippers for those early wake ups at our link in bio.⁠ ⁠ #AussieKidsAreWeetBixKids